3 ways to add a human touch to AI-generated content

3 ways to add a human touch to AI-generated content

    18 Jul 2024

Seventy-two percent of B2B marketers say they use generative AI to create content, but...

Google Merchant Center Next rollout expands

Google Merchant Center Next rollout expands

    18 Jul 2024

Google is now expanding the rollout of Merchant Center Next to all merchant accounts,...

The Kanban approach to efficient PPC campaign management

The Kanban approach to efficient PPC campaign management

    17 Jul 2024

Have you ever found yourself in one of the following situations? A stakeholder asks...

Apple revamps App Store search layout, emphasizing ads and suggestions

Apple revamps App Store search layout, emphasizing ads and suggestions

    17 Jul 2024

Apple updated the App Store’s Search tab, removing the Discover section and placing suggested...

How to start an SEO program from scratch in the AI age

How to start an SEO program from scratch in the AI age

    16 Jul 2024

I’ve been getting an insane amount of questions lately from clients – actually, marketers...

Meta adds custom offers to Instagram ad CTAs

Meta adds custom offers to Instagram ad CTAs

    16 Jul 2024

Meta is rolling out a new feature allowing advertisers to showcase custom offers directly...

Creating an integrated SEO plan

Creating an integrated SEO plan

    15 Jul 2024

SEO often finds itself siloed away from other marketing tactics when the best results...

Alphabet won’t acquire HubSpot after all

Alphabet won’t acquire HubSpot after all

    15 Jul 2024

Alphabet’s rumored deal to acquire HubSpot is shelved, sources told Bloomberg (subscription required). Alphabet...

Why Google prefers them and how to adapt

Why Google prefers them and how to adapt

    14 Jul 2024

If you own a niche site, there’s a pretty good chance that you saw...

OpenAI is ‘going to build a search product’

OpenAI is ‘going to build a search product’

    14 Jul 2024

OpenAI didn’t launch its heavily rumored search product earlier this year, but it’s coming....